How to Break Down Goals by Month

RetentionX allows you to set annual goals for your KPIs to keep track of your performance. However, it's important to constantly evaluate your progress and make course corrections, such as on a monthly basis. By adding goals to your dashboards, you can drill down to the appropriate time horizon, giving you and your team full visibility into your goals and progress - and keeping everyone motivated and focused. Let's learn how to break down your annual goals and the math behind it.

Breaking Down Your Annual Goals

In your goal settings, you can only add annual goals, but that doesn't mean you can't break them down into smaller time horizons, such as months. Once you've configured your goals, you can add them to your dashboards and RetentionX will automatically break the goal down into the time period selected for the dashboard.

To do this, we first determine the daily targets that need to be met to reach the annual goal. Based on this data, we then derive the target level, e.g. for a specific month.

But let's look at an example:

Say you want to hit $45 million in net revenue in 2024. Besides monitoring your overall progress, you can check the monthly goal on your "This Month" dashboard to see how you're pacing this month. To calculate your monthly goal, we do the following:

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